Following a string of weather-related crashes, Nebraska officials have taken an unconventional approach to winter safety – installing road signs with blunt, and sometimes sarcastic, reminders that the sun is not shining and the roads are not dry.
“Drive like it’s icy because it is,” reads one of the new digital highway messages. Another warns, “Slow down – unless you brought ice skates for your tires.”
The move comes after Nebraska State Patrol posted on social media, reminding drivers that just because they “feel” like it’s sunny and 75 degrees doesn’t mean Mother Nature agrees. The reminder was prompted by a wreck on Interstate 80, where two semis collided in what troopers called a “totally preventable case of wishful thinking.”
Officials say the new signs are meant to “cut through the noise” of traditional safety messages. Some of the rejected slogans included: “Cruise Control is Not Your Friend,” “Your Brakes Also Work in Advance,” and the more aggressive – “If You Can’t See the Road, Maybe Don’t Floor It?”
Despite the humor, troopers insist the message is serious. “We’d rather have drivers laugh at the sign than cry in a ditch,” said one officer.
The initiative has already drawn attention from other states dealing with winter weather. Rumors suggest Minnesota is considering its own series of blunt warnings, including “Snow Tires Are a Thing, You Know” and “Turn Signals Work in the Cold Too.”
Meanwhile, truckers passing through Nebraska have mixed feelings. “I get what they’re doing,” one driver commented, “but I think my GPS just suggested I ‘Take It Easy, Speed Racer,’ so maybe they’re going too far.”
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